Eco-fashion brands we 💚 – Stella McCartney
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So we’re diving back into our blog series about fashion brands we 💚 because they put sustainability first. In this edition, we’re shining a light on Stella McCartney, who’s leading the way in the world of luxe, eco-friendly fashion.
In an industry often criticized for its environmental impact, this eco-fashion brand is proving that luxury fashion can be both high-end and eco-conscious.
Let’s take a closer look at what makes Stella McCartney one of the most sustainable luxury brands.
Commitment to Circular Fashion
So what is circular fashion? Basically, it’s all about keeping products in use for as long as possible and repurposing it once it reaches the end of its useful life.
It’s a big part of what Stella McCartney is all about. You can see this by the materials and innovations they use to create their goods. For example, their knitwear collections are made from recycled cashmere.
The brand's latest milestone was in 2023 – they launched their first take-back scheme for the Close-the-Loop Parka, which can be fully repurposed into new yarn when it can no longer be worn.
“If I can make beautiful clothes that don’t harm the planet, then I’ve achieved what I’ve set out to do.” – Stella McCartney
Transparency & Accountability
Stella McCartney doesn’t just talk the talk — she walks the walk, with the brand continually striving to be transparent about its sustainability goals. In 2020, the brand launched the Stella McCartney Responsibility Report, an initiative designed to publicly share the company’s progress in its sustainable practices. Truly refreshing, wouldn’t you agree?
Innovative Materials
A key aspect of Stella McCartney’s commitment to sustainability is her focus on utilizing alternative, environmentally friendly materials. She sources innovative, plant-based, and cruelty-free options such as organic cotton, hemp, and regenerated fibers.
Take the Falabella bag, for instance. You know the one I mean — the one that’s featured in this blog post. It’s very popular and a signature piece from the brand. Made with vegan leather, it’s all about that luxe vibe without any animal products.
Fashion lovers can’t get enough of its unique look, especially the cool diamond-cut chain made from recycled brass and aluminum. It’s hard not to 💚 it!
"I always say that timelessness is true sustainability, and I like to think that those first Falabella bags are being passed down to the next generation.” – Stella McCartney
Championing Ethical Practices
This stellar brand is also a dedicated advocate for fair labor practices. They are committed to maintaining high ethical standards in its supply chains, ensuring that workers' rights are respected and that they receive fair wages and safe working conditions.
Stella McCartney is more than just stunning clothes and accessories – it's all about starting a movement! She’s really raised the bar for what it means to be a luxury brand that cares about sustainability. That’s why we’re all about this eco-friendly fashion brand! 💚
Shop our collection of Stella McCartney, visit www.reemscloset.com